Breakfast Cereal Statistics
Statistic Verification
Source: NPD Group
Date Verified: 7.26.2012
Cereals are grasses cultivated for the edible components of their grain, composed of the endosperm, germ, and bran. Cereal grains are grown in greater quantities and provide more food energy worldwide than any other type of crop; they are therefore staple crops. In their natural form (as in whole grain), they are a rich source of vitamins, minerals, carbohydrates, fats, oils, and protein. However, when refined by the removal of the bran and germ, the remaining endosperm is mostly carbohydrate and lacks the majority of the other nutrients.
Cereal Statistics Data
Annual cereal sales $7.7 Billion
Annual boxes of cereal sold 2.7 Billion
American households that purchased cereal at least once this year 92 %
Rank on list of top ten packaged goods sold in U.S. retail stores 4th
Pounds of sugar used annually by the cereal industry 816,000,000
Number of annual cereal television advertisements 1.3 million
Total spent on cereal commercial air time $762
Annual Cereal Production in Metric Tons  
Maize 654,907,048
Rice 588,946,937
Wheat 587,186,496
Barley 143,900,504
Sorghum 57,551,197
Millet 28,895,677
Oats 25,941,266
Rye 17,814,293
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